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Paid Social

Meta + TikTok + LinkedIn — managed for real leads.

Paid social campaigns across Meta, TikTok, and LinkedIn. Creative production, audience targeting, retargeting, and weekly optimization. Lead forms synced to LeadConnector.

Multi-PlatformCreative IncludedCPA-Driven

Paid social rewards constant creative refresh. We produce in-house, ship weekly, and rotate before fatigue sets in.

What We Run

Six layers of paid social management.

  • Meta Paid Campaigns

    Facebook + Instagram ads — feed, Reels, Stories, marketplace. See our Meta Ads page for the full breakdown.

  • TikTok Ads

    In-feed ads, Spark Ads (boosting organic content), and TopView placements. Younger audiences and emerging categories.

  • LinkedIn Ads

    B2B-focused paid social — Sponsored Content, message ads, ABM. See our LinkedIn Ads page for B2B specifics.

  • Creative Production

    Static, video, carousel, and platform-native creative produced in-house. Multiple variants per campaign for testing.

  • Lead Form Ads

    In-platform lead forms pre-filled with profile data. Synced to LeadConnector for instant follow-up. Highest conversion path on every platform.

  • Weekly Optimization

    Audience refreshes, creative rotations, bid adjustments, and budget reallocation. Active management, not "set up and walk away."

FAQ

Paid social questions.

Which paid social platform is right for me?

Depends on your audience. B2C local + ecommerce: Meta is usually first. Younger demos + lifestyle: TikTok. B2B + professional services: LinkedIn. Most clients run 2 platforms together. We'll recommend on the discovery call.

What's a realistic paid social CPL?

Meta: $20–$80. TikTok: $15–$70. LinkedIn: $80–$300. Wildly variable by industry, target, and creative. We benchmark against your industry monthly.

Do you produce the creative?

Yes — every platform needs different creative formats. We produce static, video, carousel, and Reels-format creative in-house alongside campaign management.

How fast will I see leads?

Lead form ads can drive leads in week 1. Standard campaigns typically need 2–4 weeks for the algorithm to optimize. iOS privacy changes have lengthened the optimization period on Meta specifically.

Can you integrate with our CRM?

Yes. Native LeadConnector integration is best, but we work with HubSpot, Salesforce, and others. Lead form ads sync directly to your pipeline.

Drive Leads

Tell us your audience. We'll build the funnel.

30-minute call. We\'ll review your audience, your platforms, and your CPA targets — then come back with a paid social strategy.