Service calls, panel upgrades, EV chargers — own all of them.
SEO, Google LSA, paid social, jingles, and AI lead capture for electrical contractors. Active LSA dispute management. EV charger lead-gen included.
25+ years in the trades. We've run electrical campaigns through algorithm changes, EV adoption, and code updates.
Marketing built for the way electrical actually runs.
Service Calls vs. Panel Upgrades
A $150 service call and a $4K panel upgrade need different marketing. We segment campaigns so the right offer reaches the right intent.
EV Chargers Are Exploding
Tesla, Rivian, F-150 Lightning — every EV needs a Level 2 install. Most electricians aren't marketing this. The early movers own the category.
Permits and Compliance Slow You Down
Marketing has to translate "I think I need work" into a qualified job that won't bounce on permit issues. We pre-qualify with smart landing pages and AI scripts.
Commercial Wins, But Sales Cycles Are Long
Commercial electrical pays well but takes months. We layer LinkedIn + targeted display + content alongside search to capture both.
An electrical channel mix that compounds.
Local SEO + AI Search
Rank for "electrician near me," "panel upgrade," "EV charger install [city]," and other high-intent terms.
Google LSA + Ads
Local Service Ads with active dispute management plus paid search for terms LSA doesn't cover.
EV Charger Lead Generation
Dedicated campaigns targeting Tesla and Rivian buyers via geo-targeted Meta and search. Early-mover advantage.
Custom Jingles + Radio
A jingle that's the sound of electrical in your market. Pair with smart radio for top-of-mind recall.
Reviews + Reputation
Auto-request Google reviews after every job. Compound 4.9-star ratings into search dominance.
AI Lead Capture (LeadConnector)
24/7 AI bot qualifies service calls vs install jobs, books appointments, texts back missed calls.
Electrical marketing questions.
What's a realistic CPL for electrical?
Typically $50–$130 per qualified lead in mid-size markets. Service calls run lower, panel upgrades and EV installs run higher. We benchmark and report monthly.
Do you market EV charger installs specifically?
Yes — high-leverage growing category. Geo-targeted campaigns to Tesla and Rivian owners, dedicated landing pages, and follow-up sequences for the multi-step buying process.
Can you handle commercial electrical?
Yes. Commercial uses LinkedIn + targeted display + content marketing alongside search. Longer sales cycles, but higher LTV.
How do you handle LSA disputes?
Every charged lead reviewed. Wrong number, out of area, junk, or non-electrical inquiry → we file the dispute. Most clients get 20–40% of LSA spend back in credits.
Do you work with electrical franchises?
Yes — both at franchisor and franchisee levels. Helped franchisees outrank corporate listings without violating brand standards.
Tell us your service area. We'll build the plan.
30-minute call. We'll review your CPL, your competition, and your current marketing.