Marketing built for contractors who care about cost per lead, not vanity metrics.
HVAC, plumbing, roofing, electrical, landscaping, pool & spa. SEO, Google LSA, paid social, jingles, CTV, and AI-powered follow-up — sized to your service area and reported by qualified call.
25+ years marketing for contractors. We've seen every algorithm change, every LSA category shift, and every economic cycle. We build for the long haul.
Pick your specialty.
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HVAC
Heating + cooling + indoor air. Emergency-ready SEO, LSA, and seasonal campaigns.
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Plumbing
Drain, water heater, leak — be the first call when a pipe bursts at 2 AM.
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Roofing
Storm-chaser-resistant marketing for residential and commercial roofers.
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Electrical
Service calls, panel upgrades, EV chargers — own the local search results.
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Landscaping
Spring rush, fall cleanup, snow contracts — seasonal demand on a yearly plan.
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Pool & Spa
Build, install, service, retail — full-funnel marketing for a seasonal business.
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Most contractor marketing is set-and-forget. That's the problem.
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Bad Leads From "SEO" Vendors
You're paying for traffic that doesn't convert. Or worse — leads that ghost. Our SEO is measured by qualified calls, not impressions.
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Google LSA Is a Black Box
Most agencies set up LSA and walk away. We actively dispute bad leads, optimize categories, and run it like a real ad channel.
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Your Phone Rings After Hours
And the lead goes cold. LeadConnector's AI bot answers at 2 AM, qualifies the job, and books a slot — even when your team is off.
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Brand Recognition Costs Too Much
Custom jingles + radio + CTV build name recognition for a fraction of what big-agency campaigns charge. Your truck shouldn't be the only place people see your name.
A real channel mix — coordinated, not stitched together.
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Local SEO + AI Search
Rank in the maps pack, the AI overviews, and the organic results. Built for hyperlocal contractor terms.
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Google Ads + LSA
Paid search + Local Service Ads with active dispute management. The fastest path to qualified phone calls.
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Custom Jingles + Radio
A jingle is the cheapest brand asset you'll ever own. Pair it with smart radio buys and you're top-of-mind across your service area.
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CTV / OTT Streaming
Your TV commercial — but on Hulu, YouTube TV, and Roku. Geo-targeted to the neighborhoods you serve.
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AI Chatbots + Follow-Up
LeadConnector's AI bot answers FAQs, books jobs, and texts back missed calls — 24/7. The lead never goes cold.
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Reviews + Reputation
Auto-request Google and Facebook reviews after every job. More 5-stars = higher rank = more inbound calls. Compounding.
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Home services marketing questions.
Do you specialize in home services or do you take any client?
Home services is one of our four core verticals (along with legal, small business, and broadcasting). We've been doing contractor marketing since 1999 — we know LSA disputes, seasonal demand cycles, and what a real CPL looks like in HVAC vs. roofing.
How fast will I see results?
LSA and Google Ads can drive calls within 1–2 weeks. SEO compounds over 90–180 days. Jingles and CTV build brand recall over 3–6 months. We set expectations up front and report against them every month.
What's your minimum budget for home services?
Depends on the channel mix and your market size. Single-service engagements (just LSA management or just SEO) start lower. Integrated marketing plans (SEO + LSA + jingles + LeadConnector) start higher. Get a quote and we'll size it to your goals.
Can you handle multi-location contractors?
Yes. Plenty of our clients run 2–20 locations. We build location-specific landing pages, manage GBP profiles, and deliver attribution per location so you know where leads are coming from.
Do you work with home services franchises?
Yes — both at the franchisor level (national brand support, lead distribution systems) and the franchisee level (local-market campaigns). We've helped franchisees outrank corporate listings without violating brand standards.
Tell us your service area. We'll size the plan.
Free 30-minute strategy call. We'll look at your competition, your CPL targets, and your current marketing — then come back with a recommendation.