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Radio Stations & Groups

Your station. Your brand. Our production department.

25+ years serving radio stations nationally. We're your invisible production team and digital revenue partner — white-label commercial production, jingles and imaging, and digital services your sales reps can sell.

Since 199925+ YearsStations Nationwide6× Telly Award Winner

Trusted by station groups like Ozark Dynacom and Horizon Broadcasting Group. Your peers are already growing with us.

The Radio Station Challenge

Traditional radio is under pressure. We've built the playbook to fight back.

Streaming, podcasts, and digital advertising fragmented your audience and your revenue. Here's what GMs and sales managers tell us every week:

  • Shrinking Ad Revenue

    CPM rates keep dropping. National spend moved digital. Local advertisers have more options than ever. Traditional radio revenue models are under strain.

  • Can't Compete With Digital Agencies

    Your advertisers want SEO, PPC, social, and websites. You can't deliver those — so they hire another agency and spend less with you.

  • Production Is a Bottleneck

    Sales sells the spot. Production takes weeks. Deals slip. Faster shops or competing stations win the renewal.

  • Sales Reps Aren't Digital Marketers

    Your team can sell spots and sponsorships. Asking them to also sell SEO and paid media leaves money on the table.

Why Killerspots

We've been the engine behind broadcasters since 1999.

Examples of station groups already running on Killerspots production and digital infrastructure:

  • You Keep Every Relationship

    Your station owns the advertiser. Your reps own the conversation. We never sell directly to your clients. Ever.

  • Fully White-Labeled

    Reports, portals, deliverables — all branded as your station or broadcasting group. We're the invisible team behind the work.

  • Built For Broadcasters

    We've produced for stations, networks, and groups since 1999. We know your traffic systems, your sales cycles, and your formats.

  • New Revenue, No Overhead

    No new producers to hire. No digital team to staff. Add high-margin services to your rate card and keep the spread.

FAQ

Common questions from station partners.

Do you sell directly to my advertisers?

Never. Your sales team owns the relationship. We only deliver work behind the scenes. Everything we produce is branded as your station or group.

What's your turnaround on commercial production?

2–3 business days for standard radio spots, including voice talent, sound design, and final mix. Rush turnarounds available. Volume partners get a guaranteed SLA.

How does white-label digital work?

Your sales team sells SEO, PPC, websites, social, or CTV using your branded rate card and proposals. We deliver the work. Reporting and client portals are branded as your station. You set the markup.

Can my reps sell digital if they don't know digital?

Yes. We provide sales training, talk tracks, prospecting playbooks, and deal support. Reps don't need to be digital experts — they just need to know the customer.

Do you work with single stations or only groups?

Both. Single-market stations, regional groups, and national broadcasters. Engagement scales to fit.

How is pricing structured?

Monthly retainer based on volume and service mix — no per-project fees on production tiers. Get a quote and we'll size it to your station or group.

Station Partnership

Let's talk about what your station needs to grow.

30-minute partnership call. We'll walk through volume, formats, and where digital revenue could plug in — then send a proposal sized for your market.